Entry Point | Value Prop for Farmer / FPO and Others | Flow | DG Role and Partners Needed | Analogs / References |
|---|
1) Help farmer groups apply for govt subsidies / grants. See detail here | - FPO: Simply process of getting grant funding - Accelerate pace of enrollment and disbursing funding which benefits orgs like NABARD and others who are giving out the money | FPOs see a curated list of govt programs incl $ available, allowed use of proceeds, etc. Simple process to capture relevant data Get regular updates on application progress Potentially could offer “factoring” where someone prepays the funds while application is pending and gets repaid once govt money finally arrives
| DG compiles a list of programs and requirements. Work with govt partners to develop this and figure out any technical integrations that can streamline the process DG provides the interface for data capture and a dashboard where memb Haqdarshak?
| Farmrise |
2) Digital marketing “bootcamp” and Omnichannel tool. See detail here | - FPO: Leverage digital portals to reach more customers - Digital portals have signed up FPOs but they are not active at the moment | FPO “marketing officer” goes through a training program which incl videos on various digital marketing tools Capture critical data once and publish across various portals which have pre-built integrations
| | PDD University |
3) NFTs as a fundraising tool, esp for equipment. See detail here | - FPO: Money to purchase equipment that benefits members - NFTs are a unique engagement mechanism for donors | FPO select from a curated list of equipment which has productivity / environmental benefits Donors purchase NFTs and proceeds are sent to FPOs who purchase equipment and share regular updates on usage stats Usage updates and translated to impact metrics which increase demand for NFTs
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4) Peer data sharing / benchmarks. See detail here | - Farmers: Intel on what peers are doing will inform own practices - Aggregated data useful to FPO for planning purposes | Farmer logs info (eg, planting date or crop yield) and receives an index or average that contextualizes their information vs. local peers Complement numbers / dates / text with photos and mages
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5) Input “auction” | - FPO: Drive competition between input suppliers and deliver best price to their members - Input suppliers have a well organized source of leads | FPO captures input requirement via KDE Requirements along w key dates published to a portal that is shared with input suppliers (local and e-commerce) Suppliers have one week to submit their bids and FPO reaches out to lock in a deal
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6) Data Entry and Validation Kisan Coin. See here for detail | - FPO: relevant information is logged by farmers | | | Reddit Moons |
7) FPO member “layaway” / savings accounts | - FPO: Stickiness w members bc their cash is parked in treasury - Farmer members: Get discounts on purchases made from savings and/or yield on savings | | Need some mechanism for farmers to save away in small increments Help FPOs work with input companies to strike deals on purchases (eg, climate resilient seeds, etc.) Explore DeFi opportunities for the cash that is held in treasury
| MyAgro |
8) Ecosystem service payments | - FPO: new source of revenue for members | FPOs receive advisories on practices that deliver ecosystem services (reduced GHG emissions, improved SOC) Record data and quantify impact Sell to innovative offset buyers with a goal towards developing a methodology accepted by a registry to increase price / market
| Advise farmers on practices and record their adoption Experts on translating practices to ecosystem service impact Brokers who can sell offsets
| Biochar Life |
9) Peer certification (eg, PGS) | FPO: Standout to buyers Farmers: Increased price realization Retailers: Differentiated products to drive store traffic Consumers: Transparency to what they are buying | | | PGS Operational Manual Open Food Network |