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Workstream

Key Updates

Support Required

Content Identification and Dissemination

which districts we will be expanding, do they overlap w the ones identified as highest for N optimization and timely planting. 7 districts. is VBE training complete in these districts?

timeline/ milestones: when will storyboards be ready, when will JEEViKA review, when will filming happen, target screening dates, etc

N optimization: land preparation (formula from andy, how to convert to a video). in season (use a leaf color chart, 14 days after transplantation)

will we do anything other than VBE? Whatsapp as reinforcement

Falguni Ganguli (Unlicensed) to update after Anil meeting tomorrow.

tracking reach and adoption: we Expansion: Expansion is planned in the 7 districts recommended by CYMMIT (refer to Andy’s ppt), Gopalgunj, Madhepura, Purnia, Saharsa, Siwan, Vaishali, W.Champaran. It has been verbally communicated to, JEEViKA has asked for an activity plan for these 7 districts that is already been shared to them, waiting for their feedback and communication to the districts.

Video Dissemination training is completed in Purnia, Madhepura, Siwan, Vaishali and W.Champaran. Training of rest 3 districts will be completed hopefully in May.

We will be majorly focusing on VBE, and will explore the possibility of WA as a reinforcement channel for pico areas and for reach in non-pico areas.

Tracking reach and adoption: JEEViKA has developed an app and a web based dashboard to track the reach of viewership. The app is under trial and hopefully will be formally launch by end of June. JEEViKA agreed to share us dissemination data from the dashboard. We will not have data on reach and adoption until the app is rolled out. Do we

JEEViKA currently have no plan to include adoption data in the app.

We need to explore with the districts whether we can have any proxy or survey based thing that we can do in the absence of this data? .

Timeline/ milestones for video production and dissemination is shown below the table.

N optimization: land preparation (formula from andy, how to convert to a video). in season (use a leaf color chart, 14 days after transplantation)

Review storyboard

Convert N formula to something that can be shown in video

Data Collection

Amitesh Anand (Unlicensed) to share key stats. 1449 form completed, how many checked, how many rejected, VRP payments completed.

Number of district - 2

Number of block- 4

Number of villages - 17

Number of VRPs - 17

Numbers of form received - 1449

Number of form checked - 200

VRP payment completed - 10 VRP payment completed, 7 VRP payment in process.

Yogesh Sahu (Unlicensed) to share timeline for ops dashboard

Input on soil hydrology questions

Review Rabi form 2

Emission Estimates

Stuti Verma (Unlicensed) to share initial CFT estimates

Update on DNDC / Regrow

Decipher estimates

Reconnect w Daycent

Data Wallet

Ashu Sikri (Unlicensed) to draft update

Testing incentives for farmer groups to record data

Ecosystem

Krishnan Pallassana (Unlicensed) to share debrief from Apr 20 TCI event

Akash Asthana (Unlicensed) any updates from Dept of Agri?

Video Production & Dissemination Timeline

Video

April

May

June

July

Timely sowing

Technical content development, Storyboarding and approval

Video shooting & Editing

Video Screening

N Optimization - Land preparation

Technical content development, Storyboarding and approval

Video shooting & Editing

Video Screening

N Optimization - Application after weeding

Technical content development, Storyboarding and approval

Video shooting & Editing

Video Screening