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  • Evolution from project to product driven

  • Process:

    • 1) What do we want to see happen in DFN and FS over the next year (eg, roadmap or at least key activities) by country

    • 2) What 's covered as part of are activities planned in our existing projects that related to DFN?

    • 3) What's leftover informs Incremental things we want to accomplish for DFN and FS unrestricted asksnot covered by project activities inform the unrestricted budget

  • OVERALL unrestricted bucket for both DFN and FarmStack across all countries is at $577K. This is an estimate of the ceiling given that we're allocating a total of $2.5M unrestricted across everything

  • Will be helpful to see how much committed project work doesn’t seem to align with DFN or FS

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India (and cross-cutting)

Ethiopia

Kenya

H1 (Apr to Sep) 

  • Increase awareness of DFN (why, what, how does what I am doing relate to DFN) across organization

  • Establish operating model among country specific DFN teams that fosters cross-pollination, provides leverage through shared services and empowers local teams

  • Pilot upto [3] entry points / use cases (a mix of intrinsic and extrinsic) with [5] farmer groups and generate signals to understand which has real product market fit

  • At least [1] data consumer leverages data from DFN in order to provide a value-add service back to a farmer

  • Grow team:

    • 4 product/tech: DFN India product lead, project management, user research, UI designer

    • 3 FPO onboarding and data collection resources (TBD, may be able to fill through program team)

  • Publish v1.0 technical product roadmap  

  • Publish [4] public blog posts on key learnings

  • Identify operational partners

  • Pitch DFN concept to Walmart (May 24) and BMGF (May/June) to support further scale-up; as part of this develop a hypothesis on eventual sustainability

  • v1.0 (not for public consumption but for collecting feedback) whitepaper on DFN / web3 intersection (role of tokens, benefits of decentralization, etc.)

  • Socialize DFN with key ecosystem partners like NABARD, SFAC  

  • Identify and storyboard topics for capacity building content related to DFN

Digitize SHGs

  • Grow team

    • 2 product/tech: DFN Ethiopia product lead who can cover user research and defining requirements, UI design

    • 1 on-boarding and data collection

  • DFN marketing collateral v1.0

  • Identify operational partners

  • Do something with cooperatives in premium / formal value chains (eg. coffee, dairy, tea)

  • Grow team

    • 1 product/tech: Shared between DFN and FS

  • DFN marketing collateral v1.0

  • Identify operational partners

H2 (Oct to Mar) 

  • Scale most compelling entry point to [12] producer groups. Alternatively, continue to pilot entry points looking for PFM

  • At least [3] data consumers leverage data from DFN in order to provide a value-add service back to a farmer

  • Pitch DFN concept to [3] funders to support further scale-up; as part of this develop a hypothesis on eventual sustainability

  • DFN marketing collateral v2.0

  • Publish v2.0 technical product roadmap

  • 5 further hires

    • 2 product/tech

    • 3 DFN on-boarding resources

  • Formalize agreement / relationships with [2] key operational partners

  • Host an event (virtual or gasp, in person!)  showcasing the concept to collaborators / funders / enablers

  • Produce capacity building video content related to more generic benefits of data 

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